Assignment week 4

For this week, i would share in this blog about advertising that have empathy that audience can fell such as happy, or angry.
For assignment this week, I would share one advertisement that have positive empathy and 1 advertisement that have negative empathy.

positive empathy advertisement

This advertisement above show you about 4 person that enjoy for celebrate their Deppavali. Their going out at town and happy with their friend. Suddenly he saw the beautiful girl and they try to seduce that girl. From this advertisement, we can show the audience can feel the empathy in this advertisement. This advertisement show the happiness as the empathy. This especially for Indian that will celebrate this Deppavali, their can feel this happiness strongly. In this advertisement also have about the traditional food that the grandmother mention in the advertisement. So it can create happiness to the audiences.

negative empathy advertisement

This advertisement above show the kids life from child until growth to adult. This showed, this guy was bullied by his brother. He very angry to his brother because still bullying him until he growth. So, this advertisement show the negative empathy to the audiences because the bullying shown. This person that also angry to her brother also can create empathy to the audience. This empathy can make audiences such as the bullying victims feel the pain when their was bullying. 

Assignment Week 2

local advertisement 

After I watched this advertisement above, i think this advertisement can give a people who viewed this can feel how the old man in this ads feel. This advertisement also can give a lesson to young people how father never give up to treat his son even his son ask the same question. But after his son grow up, his father ask the same question but his son scold his father. So, from this situation, we can see sometime people will airless when the same question was ask.

For the International advertisement, I choose the advertisement about Pepsi. in this advertisement show one guy want buy a Pepsi form the vending machine, but his Pepsi was taken by a player. But his still want buy a Pepsi until all player get a Pepsi. finally, this guy get drink a Pepsi. Apparently, this guy is was a referee for the game. I think, the advertiser make this advertisement is to cool because at last of the advertisement, the referee was not have coin to do a vote who will start the game first. This advertisement also have a  humour to attract people watch this advertisement until and. watch the  advertisement below.

international advertisement